5 Must Read Marketing Books

Marketing • 1 year ago
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5 Must Read Marketing Books



1. Positioning by Al Ries & Jack Trout:

Positioning: The Battle For Your Mind: The Battle For Your Mind: The Battle For Your How To Be Seen And Heard In The Overcrowded Marketplace | lagear.com.ar

One of the best classical books in marketing, it is mainly about marketing strategies and shows you how to understand the minds of prospective customers and become an industry leader.



2. The Psychology Influence of Persuasion by Robert B. Cialdini:

09-influence-the-psychology-of-persuasion-Robert-B-Cialdin… | Flickr

This book explains the psychology of why people say “YES”. It also teaches you how to utilize the lessons provided in Influence to persuade others.


3. Permission Marketing by Seth Godin:

Book Summary: Permission Marketing by Seth Godin

This book offers consumers incentives to accept advertising voluntarily and teaches them how to exploit every single business opportunity and build profitable relationships.



4. Selling the Invisible by Harry Beckwith:

Book Review – Selling the Invisible by Harry Beckwith – HyperWeb

Written in a unique style and filled with superb insights, this book covers service marketing from start to finish.



5. Conversion Optimization by Khalid Saleh & Ayat Shukairy:

Based on the authors' comprehensive experience in helping businesses attract online customers, this book addresses every aspect of the process, from landing visitors to finalizing any sale.

Categories : Marketing

Tags : #Books , #Marketing , #Book Recommendations , #Books For Creative Professionals , #Digital Marketing , #Marketing Books , #Marketing Education , #Must-Read Books For Marketers , #Marketing Strategies , #Digital Marketing Books , #Content Marketing Books , #Social Media Marketing Books , #Marketing Psychology , #Marketing Trends , #Marketing Analytics , #Marketing Mindset ,

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